Hacking is good, and now piracy is good too!

What's next? Evil is good?

A few years ago, Wired ran a piece called "Keep your enemies closer - why hackers are good for business - an vice-versa". An now the O'Reilly Radar has sited a Mindjack piece called "Piracy is good: How Battlestar Galactica killed broadcast TV". The common thread is that these folks can help with non-traditional marketing if properly harnessed.